This page is your home page, which most likely is the first page seen by visiting prospects. Keep in mind these tips when writing your web pages: 1) Content is KING, not presentation! Keep the bells and whistles (big graphics, sound files, plug-ins) to a minimum. These frills take time to load and surfers will not wait. 2) Know your audience and determine the purpose of your site before you start writing. Your audience are potential customers, so all your focus needs to go to meeting their needs, not on what you'd like to see. 3) Be concise with your content. Imagine you must pay $10.00 for each word you include.

If you are selling one product or some type of service, you want to present your Unique Selling Propostion here. Let the prospect know upfront why they should purchase from you... why what you have to offer is better, for some unique reason, then other similar products or services.

Your webpage will primarily be this single "selling" page. If you want to add another page with more detailed information on your product or service, simply create a page and add the needed link on all of your pages.